Play “hide and seek” during July at Princeton small businesses for the third annual “Find Waldo Local,” sponsored by jaZams and Candlewick Press. Kids and adults alike can join in on the free fun.

Visit 24 shops in Princeton, as well as the Princeton Public Library, from June 30 to July 31, and perhaps discover some shops you didn’t know about.

Here’s how it works: Start at jaZams, 25 Palmer Square East, on June 30 during the kickoff event, or any day in July to start a stamp card. Collect a stamp at each of the 24 businesses specified, and return your card to jaZams by 6 p.m. on July 31 for prizes and to be entered into a raffle for several grand prizes. You can earn a mini-prize for collecting 10-plus stamps, too.

“Find Waldo Local” is also a great way to support independently-owned small businesses in Princeton. Share photos of your search using #FindWaldoLocal and tag @jazamstoys to be entered to win weekly gift cards. Winners will be pulled each Sunday in July.

More information can be found here.